
Every week, somewhere in Australia, someone signs a cafe lease with a business plan that says coffee costs forty cents to make and sells for five fifty, so how hard can it be. This article is for that person, and for the owner two years in who suspects the answer but has never seen it written down in one place: where every dollar of a cafe's revenue actually goes, month by month, line by line.
The numbers below are built from published Australian industry benchmarks, and they are ranges rather than promises, because a Fitzroy laneway espresso bar and a suburban brunch barn are different businesses wearing the same name. Where a figure comes from a specific source, we say so. Where your own numbers differ, your numbers win; the point of a benchmark is to know when to ask why.
The three percentages that decide everything
Before the budget, the skeleton. Australian cafe economics hang on three cost ratios, and nearly every published benchmark lands in the same zones:
Cost of goods (food and beverage): 25 to 35 percent of revenue. Takeaway-led coffee sites run near the bottom of the range because coffee itself carries a gross profit of roughly 65 to 75 percent; full-service food menus push toward the top. Above 35 percent is the widely agreed red flag.
Wages and super: 30 to 38 percent of revenue is the sustainable band cited across Australian industry guides, with 40 percent the number that starts eroding the business. Weekend penalty rates push effective hourly costs 25 to 50 percent above base, which is why the roster, not the menu, is usually where margins are won.
Rent and occupancy: the discipline target is under 10 percent of revenue, with 10 to 12 percent described in industry analysis as a structural ceiling on profitability. Rent is the one number you cannot manage weekly, which is why it has to be right on signing day.
Add overheads of roughly 5 to 10 percent for utilities, insurance, software and the rest, and the arithmetic of the whole industry appears: those bands total 70 to 90 percent of revenue before the owner sees a dollar, which is exactly why most independent Australian cafes net between about 2 and 6 percent, while genuinely well-run venues reach 10 to 15.
The full monthly budget: a 40-seat metro cafe
Now the version with dollar signs. Our example venue: a 40-seat metropolitan cafe trading seven days, turning over 65,000 dollars a month, which is about 15,000 a week or 780,000 a year, squarely in the range of an established suburban cafe. Every line shows a realistic band and where it comes from.
Line | Monthly range | Notes and benchmark |
Revenue | $65,000 | About $15,000 per week |
Food and beverage COGS at 26 to 32% | $16,900 to $20,800 | Coffee-heavy mix at the low end, full kitchen at the high end |
Wages and super at 30 to 36% | $19,500 to $23,400 | Includes 12% super paid with wages; penalty weekends inside this band |
Rent and outgoings at 8 to 11% | $5,200 to $7,150 | The under-10-percent discipline target |
Utilities: power, gas, water | $800 to $2,500 | Published AU range for cafes; espresso machines and refrigeration drive it |
Insurance | $200 to $600 | Public liability, contents, workers comp |
Software subscriptions | $150 to $600 | POS, bookings, rostering, accounting, ordering, depending how many tools you run |
Card processing at 1.6 to 1.9% of card sales | $900 to $1,100 | On roughly 90% card payment mix |
Marketing | $300 to $800 | Socials, local, loyalty |
Repairs, cleaning, sundries | $600 to $1,200 | The line everyone under-budgets |
Total costs | $44,550 to $58,150 |
|
Operating result | roughly $6,900 down to a loss | The whole game lives inside the ranges above |
Read that last row again, because it is the honest headline of cafe economics: the same venue, at the same revenue, lands anywhere between a comfortable five-figure annual profit and a slow bleed, decided entirely by where each line sits inside its normal range. Nothing in that table requires a disaster to go wrong. It just requires three lines drifting to the top of normal at the same time.
The sample profit and loss, annualised
Industry analysis of an 800,000 dollar a year Australian cafe puts the typical owner's result between roughly 16,000 and 40,000 dollars after every bill, wage and rent payment, rising to 80,000 to 120,000 for a well-run venue with its three big ratios under control. Those are published figures, and they match what the monthly table above implies once you annualise it.
One honest adjustment belongs next to that number: most survey figures treat the owner's own labour inconsistently. If you are on the tools five days a week, your wage is either inside the labour line or it is the profit; it cannot be neither. Price your own hours honestly and the difference between a business and a job you bought becomes visible.
Line by line: what actually drives each cost
Wages: the roster is the margin
Labour is the biggest controllable line, and it is controlled weekly or not at all. The tools are unglamorous: express every roster as a percentage of that week's expected revenue before publishing it, watch the penalty structure of weekends, and question the quiet Tuesday four-person afternoon. We costed a full weekend under the current hospitality award, penalty by penalty, in what your weekend roster actually costs; the short version is that a flat-rate mental model understates a real weekend by hundreds of dollars.
COGS: waste is the tax you charge yourself
The gap between a 26 percent and a 32 percent food cost is rarely supplier pricing. It is portion drift, menu bloat, prep waste and the muffins baked for a Tuesday that traded like a Monday. The fixes are equally boring: cost every dish including packaging, trim the menu until everything earns its fridge space, and count stock often enough that shrinkage has nowhere to hide.
Rent: decided once, paid forever
A venue doing 65,000 a month can carry roughly 6,500 in occupancy without strain. The same venue paying 9,000 is working every week for the landlord's margin before its own. If the rent ratio is structurally high, the honest options are volume (longer hours, catering, wholesale) or a hard conversation at renewal, because no amount of milk-waste discipline offsets three points of rent.
Utilities, insurance and the sundry drawer
Espresso machines, refrigeration and a summer of air conditioning put Australian cafes anywhere from 800 to 2,500 dollars a month in power and gas. Insurance runs a few hundred more. The repairs and sundries line deserves respect rather than optimism: grinders burr out, glass washers die on Saturdays, and the venues that budget for it are merely annoyed instead of overdrawn.
Software and card fees: the stack nobody audits
Here is the line this blog has standing to talk about, so we will be transparent about the interest and then make the argument anyway. Most cafes run four to six separate subscriptions: POS, bookings, rostering or payroll, accounting, maybe an ordering app, and the percentage fees that ride on top, card processing at 1.6 to 1.9 percent and marketplace commissions where they apply. Individually reasonable; together, often 1,200 dollars or more a month once the percentages are counted, and almost never reviewed as one number. Adding your stack up takes ten minutes, and it is the most painless money in this entire article: consolidating to one flat-priced system or simply renegotiating the pieces both work, but only after you know the total. Our POS cost breakdown prices the market line by line, and Allvio's pricing is one flat bill with the whole system included, which is our answer to this exact line item.
Add up your own software line in two minutes
Subscriptions plus card percentages plus commissions, in one total, next to one flat bill. It is the fastest line in this budget to fix.
Start your free 30-day trial | See what one flat price includes
What good looks like: the bands on one card
For the office wall, the whole article compressed to one table, drawn from the same published Australian benchmarks:
Number | Healthy | Warning |
Food and beverage COGS | 25 to 32% of revenue | Above 35% |
Wages and super | 30 to 35% | 40% and climbing |
Rent and occupancy | Under 10% | Above 12% |
Overheads (utilities, insurance, software) | 5 to 10% | 12% and above |
Net profit | 10 to 15% for a well-run venue | 0 to 5%: surviving, not thriving |
Before day one: a note for the not-yet-open
If you are reading this with a lease unsigned, the monthly budget above is the second document you need. The first is a cash reserve plan, because published guidance for small Australian cafes puts wages alone at 8,000 to 30,000 a month for a three-to-five person operation, and revenue in month two will not be revenue in month twelve. The venues that die young mostly do not die of bad coffee; they die of running out of cash while the trade was still building. Budget the first six months at the pessimistic end of every range above, and treat anything better as a bonus.
The numbers to run every single week
Wages as a percentage of the week's revenue, checked when the roster is published, not after payday.
Food cost percentage, weekly, from actual purchases against actual sales.
The week's revenue against the same week last year, because trend beats anecdote.
Once a quarter: the full stack of software, fees and percentages as one number.
Venues that run these four numbers weekly make hundreds of small corrections a year; venues that meet their costs at BAS time make one big discovery a quarter. It is also, not coincidentally, the argument for running the till, roster and books in one system built for hospitality: when the sales, labour and stock figures come from the same place, the weekly numbers cost minutes instead of a spreadsheet evening, and BAS quarter arrives already reconciled.
FAQs
How much does it cost to run a cafe per month in Australia?
For an established 40-seat metropolitan cafe turning over about 65,000 dollars a month, total monthly costs typically run between roughly 45,000 and 58,000 dollars across food, wages, rent, utilities, insurance, software, card fees and sundries, based on published Australian benchmarks. Smaller takeaway-led sites run proportionally less; the cost ratios matter more than the absolute figures.
What profit margin does a cafe make in Australia?
Published Australian benchmarks put most independent cafes at a net margin of roughly 2 to 6 percent, with well-run venues reaching 10 to 15 percent. On an 800,000 dollar annual turnover, that is anywhere from about 16,000 to 120,000 dollars for the owner, decided mainly by food cost, labour percentage and rent ratio.
What is the biggest cost in a cafe?
Wages, including super, at a sustainable 30 to 38 percent of revenue, followed by food and beverage costs at 25 to 35 percent and occupancy at up to 10 to 12 percent. Together those three consume most of every revenue dollar, which is why they are the three numbers successful operators track weekly.